Question: When a food producing firm ( e . g . , PepsiCo ) purchases a firm that owns grocery stores, this is an example of

When a food producing firm (e.g., PepsiCo) purchases a firm that owns grocery stores, this is an example of
a. outsourcing
b. forward integration
c. backward integration
d. vertical integration
When a food producing firm (e.g., PepsiCo) purchases a firm that

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