Question: When a shopper purchases new shoes, he or she expects the shoes to cover his or her feet and allow him or her to walk

When a shopper purchases new shoes, he or she expects the shoes to cover his or her feet and allow him or her to walk unobstructed. This is an example of what level in the consumer

-

value hierarchy?

pure tangible good

acceptable product

potential product

basic product

augmented product

When a shopper purchases new shoes, he or she expects the

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