Question: when choosing a social media channel, data should . . . be used as a benchmark in order to copy the competition not be used

when choosing a social media channel, data should ...
be used as a benchmark in order to copy the competition
not be used because it is imposible to get
be used to identify if the channel matches the goals and objectives
be considered, but realize that as "big data" really only the tech geeks can understand it
when choosing a social media channel, data should ... be used

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