Question: When Coca Cola introduced a new, low - calorie version of Coca Cola called C 2 , despite a major marketing effort, sales of C
When Coca Cola introduced a new, lowcalorie version of Coca Cola called C despite a major marketing effort, sales of C were weak and by the fall many doubted that the product would last. experience with C illustrates the economic concept of:
producer sovereignty.
consumer sovereignty.
limited liability.
mercantilism.
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