Question: When conducting a conjoint analysis on a complex product that has a lot of attributes, what type of analysis should be used? Choice-based conjoint analysis

When conducting a conjoint analysis on a complex

When conducting a conjoint analysis on a complex product that has a lot of attributes, what type of analysis should be used? Choice-based conjoint analysis Full-profile conjoint analysis Fractional factorial conjoint analysis Dimensional conjoint analysis QUESTION 17 Which of the following criteria would a firm NOT use when evaluating product concepts? Trialability O Scalability Need fulfillment Feasibility QUESTION 18 The survey item below is an example of a "I would recommend this brand to others." 1 (strongly disagree), 2 (disagree), 3 (neutral), 4 (agree), 5 (strongly agree) Conjoint analysis Full screen Quality function deployment Likert scale QUESTION 19 Which of the following parties should NOT be involved in the full screen scoring team? New products managers

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