Question: When Curt s Catering first opened, the owner decided to target only events at resorts in its geographic region. Curt s Catering was using a

When Curts Catering first opened, the owner decided to target only events at resorts in its geographic region. Curts Catering was using a(n)________ targeting strategy.
differentiated
concentrated
undifferentiated
benefit-driven
micromarketing

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