Question: When customers face the common situation where they might use heuristics or engage in some conscious Information Search and Evaluation of Alternatives, they are exhibiting

When customers face the common situation where they might use heuristics or engage in some conscious Information Search and Evaluation of Alternatives, they are exhibiting which kind of contextual influence?

Limited problem solving

Routine decisions

Extensive problem solving

General Model decisions

When customers face the common situation where they might use heuristics

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