When deciding to lend money $($or not$),$ lenders often consider the expertise of the company, its history of generating profit, and the years it has run a successful operation.$$ The less experienced a company is$,$ the more a lender expects to get back.$$ The more experienced and adept a company is$,$ the lender does not demand such a high interest.$$ What is this principle called?

Question $34$ options:

The Cost Benefit Tradeoff

Proven Success Principle

Risk$/$Return Tradeoff

The Maturity To Value Principle

The Cost Savings Tradeoff