Question: When examining the total customer experience for a customer who bought and owns a Honda vehicle, in which aspect of the TCE would you investigate
When examining the total customer experience for a customer who bought and owns a Honda vehicle, in which aspect of the TCE would you investigate questions like, How was delivery of the vehicle? How is the product usage? What do you like or not like about the car?
Group of answer choices
Purchase experience
Usage experience
Replacement experience
Customer experience
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