Question: When Hallmark stores offer a product line that includes everything you need to have a Spiderman - themed birthday party, what is the primary segmenting

When Hallmark stores offer a product line that includes everything you need to have a Spiderman-themed birthday party, what is the primary segmenting dimension that Hallmark is using?
Multiple Choice
gender
size of city
rate of use
benefits sought
family size
When Hallmark stores offer a product line that includes everything you

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