Question: When marketers target future buyers with sampling, coupons, and rebates while using publicity to target all customers in a particular region, they are exhibiting: management

When marketers target future buyers with sampling, coupons, and rebates while using publicity to target all customers in a particular region, they are exhibiting:

management of the promotion mix

viral marketing

a push strategy

event marketing across multiple venues

When marketers target future buyers with sampling, coupons, and rebates while

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