Question: When software is used from the cloud, is it considered a service or a product? What is XaaS? In the United States, services account for
When software is used from the cloud, is it considered a service or a product?
What is XaaS?
In the United States, services account for of the labor force and of GDP
Differentiate Goods and Services. How are they related to one another? Which do consumers perceive
to be a riskier purchase?
Services tend to be decentralized and geographically disbursed. How does McDonalds take advantage
of their multiple service outlets that are so dispersed?
Services are consumed more often than products. How does the former president of SAS Airlines view
these opportunities to succeed or fail with the customer?
What are the major steps of the Service Design Process and what sequence are they performed in
What two service characteristics is the ServiceProcess Matrix is based on
What does a Service Blueprint look like?
BIT p
The separates frontoffice activities from backoffice activities on a Service Blueprint.
What do Servicescapes design?
Waiting lines are analyzed with a set of mathematical formulas that comprise a field of study called
The mathematics used in waiting line analysis generate measures referred to as
What assumptions are made about these measures?
Which cost associated with waiting line analysis is the most difficult to determine?
What are strategies that Disney uses to make waiting in line more tolerable?
The probability the server is busy and a customer must wait, is referred to as the
What can a bookstore do to reduce the arrival rate at a cash register?
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