When the internet first became a viable marketing medium, most companies looked at it primarily as an acquisition tool. But today websites are seen primarily as a tool for brand building, retention, and cross selling. Basing on a service organization of your choice show how it is using the internet and social media as a tool for brand building, retention and cross selling.

Answer rating: 100% (QA)

Answer The continuous growing of internet is making it more viable for brand building retention and cross selling of products Social media is quickly becoming one of the most important aspects of digi... View the full answer