Question: When using screening criteria to evaluate opportunities: Quantitative but not qualitative criteria should be considered. The firm's weaknesses should be ignored. Opportunities that are not

When using screening criteria to evaluate opportunities:
Quantitative but not qualitative criteria should be considered.
The firm's weaknesses should be ignored.
Opportunities that are not expected to be profitable after one year of implementation should always be dropped.
Marketers must try to match opportunities to the firm's resources and objectives.
All of these are correct.

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