Question: When you consider purchasing a basic hamburger at a fast food restaurant, the marketing material likely used by the restaurant is one that focuses on

When you consider purchasing a basic hamburger at a fast food restaurant, the marketing material likely used by the restaurant is one that focuses on ____________ positioning.
Select one:
a.
B. psychological
b. A. head-to-head
c. D. cross tabulated
d. C. segmentation

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