Question: Which answer BEST describes the difference between sales force automation (SFA) and customer relationship management (CRM)? A. SFA is part of a CRM system, whereas

Which answer BEST describes the difference between sales force automation (SFA) and customer relationship management (CRM)?

A. SFA is part of a CRM system, whereas CRM records all the stages in the sales process.

B. SFA gathers and centralizes client data from customer interactions, whereas CRM focuses on the sales process by making it more efficient and transparent.

C. SFA is client acquisition software, whereas CRM is client retention and satisfaction software.

D. SFA automates supports sales and marketing efforts to track buyer journeys, whereas CRM automates tasks.

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!