Question: Which is false? multinomial logit takes both binary and interval data and produces probabilities of purchase and market share projections as functions of the marketing
Which is false?
multinomial logit takes both binary and interval data and produces probabilities of purchase and market share projections as functions of the marketing mix
if your discrete dependent variable is binary eg yes or no a binary logistic regression model is an appropriate option
if your discrete dependent variable is multichotomous ie involves more than two options and your independent. variables are characteristics of choice options, you will need a discrete choice such as the multinomial logistic model
all of the above
none of the above
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