Question: _____, which is the ease with which consumers can sample or use a new product innovation, _____ the diffusion rate. Select one: Trialability; decreases Relative
_____, which is the ease with which consumers can sample or use a new product innovation, _____ the diffusion rate.
Select one:
Trialability; decreases
Relative advantage; increases
Relative advantage; decreases
Trialability; increases
Complexity; increases
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