Which of the following is the most important factor insuccessful new-product introduction? a. The features of the
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Question:
Which of the following is the most important factor insuccessful new-product introduction?
a. The features of the new product should be similar to itssubstitutes in the market.
b. The product should not be developed using crowdsourcing.
c. The new product should be priced lower than other products inthe same category.
d. The new product should deliver a meaningful and perceivablebenefit to a sizable number of people.
Related Book For
Auditing and Assurance Services
ISBN: 978-0077862343
6th edition
Authors: Timothy Louwers, Robert Ramsay, David Sinason, Jerry Straws
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