Question: Which organizational structure issue is most apparent at Authentic Brew based on the survey results and the organizational structure draft? Unity of command. All of
Which organizational structure issue is most apparent at Authentic Brew based on the survey results and the organizational structure draft?
Unity of command. All of the employees report directly to both Rob and Isabella. This could create confusion about work priorities if Rob and Isabella differ on what is important for the company.
Span of control. It appears as though Rob and Isabella have too many direct reports. This is particularly true for the tap rooms.
Coordination of departmentalization. Having a separate marketing department and sales and promotion department is redundant and could cause issues with coordination of branding Authentic Brew.
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