Question: Which promotion mix variable is best for promoting large, expensive products with specialized uses, such as houses and cars? Multiple Choice publicity advertising personal selling

Which promotion mix variable is best for promoting large, expensive products with specialized uses, such as houses and cars?
Multiple Choice
publicity
advertising
personal selling
sales promotion
packaging
Which promotion mix variable is best for promoting large, expensive products

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

Q:

Which promotion mix variable is best for promoting large, expensive products with specialized uses, such as houses and cars?A . personal sellingB. sales promotionC. publicityD. advertisingE. packaging

Q:

Which of the following promotion mix variables is best for promoting expensive products with specialized uses, such as houses? Question 7 options: Publicity Sales promotion Personal selling...

Q:

Using all the data below answer this question related to Kimberly Clark. What Promotional decision should Kimberly Clark take to drive sales. Would it be Advertising, personal selling, sales...

Q:

Marketing Plan for Apple Products Your plan must contain the following required headings and subheadings for the marketing plan (See the marketing plan rubric (Provide link)) Executive Summary...

Q:

1) Although promotion as a marketing tool may have multiple goals but the most common goal for most companies is _____________. providing information building goodwill differentiating the product...

Q:

5)An airline advertises a low fare for flights between Chicago and Los Angeles. However, to get the ow fare you have to leave before 7:00 am or after 9:00 pm. What is the airline's promotional...

Q:

Question 1 Which type of promotion uses buying allowances, push money, and free goods? a. Consumer Promotion b. Group Discounts c. Seasonal Discounts d. Trade Promotions Question 2 target market...

Q:

1. Analyze the article Remember to use the analysis tools in your writing ask yourself after reading the article "so what?" and "why is this important?" *** Article: Marketing is important to every...

Q:

Hello. I need to get an idea on an analysis on CompuCo and answer the questions below. I am trying to search in Course Hero so I get an idea on the answers to the questions but seems like I don't...

Q:

I completed the questions and received a score of 87/100. I need tutor to check my answers and help me identify those questions where I gave wrong answers to help me make progress. Thanks. With...

Q:

Ecru Company has identified five industry segments: plastics, metals, lumber, paper, and finance. It appropriately consolidated each of these segments in producing its annual financial statements....

Q:

Explain how the experiments of Lubchenco (1978) showed that feeding preferences, population density, and competitive relations among food species all potentially contribute to the influences of...

Q:

Double taxation means t While financial managers must be concerned with obtaining and managing the funds of the business, they are not involved in auditing or managing the taxes of the firm. hat a...

Q:

Texas Pecan Production - Base year is 2010 * Production values are shown in the shell. Year Production in 1000 lbs. 2007 44,000 2008 20,000 2009 45,000 2010 50,000 2011 26,000 2012 42,000 2013 22,000...