Question: Which statement about advertising is most accurate? Multiple Choice A key advantage of advertising is its use of customized interactions. Advertisers have very limited control
Which statement about advertising is most accurate?
Multiple Choice
A key advantage of advertising is its use of customized interactions.
Advertisers have very limited control over what it can say due to FCC regulations.
Advertising is the least costly form of promotion because ads go through significant pretesting.
Through advertising, a company can control what it says and, to home extent, to whom the message is sent.
Advertising has the highest credibility of any element in the promotion mix.
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