Which statement about marketing plans is most accurate?

Question $1$ options:

A marketing plan has little or no value unless it projects plans at least $10$ years into the future.

It is important to use the exact market plan format regardless of the product or industry.

Although sales figures will vary greatly, the marketing plan for a small family$-$owned food store will be almost identical to the marketing plan of a large supermarket chain, if written correctly.

Although the target audience and purpose affect the design of a marketing plan, the type of industry plays a relatively small, if any, role in its design.

No single generic marketing plan applies to all organizations and all situations.