Question: Which statement is accurate regarding account planning? Multiple Choice It is creative development function of advertising. It bridges the gap between management and creatives. It

Which statement is accurate regarding account planning?
Multiple Choice
It is creative development function of advertising.
It bridges the gap between management and creatives.
It is a method used to benchmark competitors' promotions.
It does not involve conducting consumer research.
It restructures an advertiser to improve its image.|
Which statement is accurate regarding account planning? Multiple Choice It is

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