Question: Which statement is true regarding vertical cooperative advertising? The complete ad is provided by the manufacturer. The entire cost of the advertising space is paid

Which statement is true regarding vertical cooperative advertising?
The complete ad is provided by the manufacturer.
The entire cost of the advertising space is paid by the local newspaper.
The complete ad is provided by the local newspaper.
The entire cost of the advertisers space is not paid by the advertiser.
 Which statement is true regarding vertical cooperative advertising? The complete ad

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