Question: While Charmin is concerned with all four elements of the q , to sustain a successful product, in dealing with the IMC, it is primarily

While Charmin is concerned with all four elements of the q, to sustain a successful product, in dealing with the IMC, it is primarily concerned with just one element of it.
Multiple Choice
communications campaign
es
brand identity
advertising and promotional mix
While Charmin is concerned with all four elements of the q,

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