Question: While preparing the marketing plan for a new product line called Nature & Nurture, Jonas wrote the following: The target Nature & Nurture customer is

While preparing the marketing plan for a new product line called Nature & Nurture, Jonas wrote the following: "The target Nature & Nurture customer is female, married, between the ages of 30 and 45, and has one or two children under the age of five. She has completed college and some graduate work, and has a combined household income over $70,000 per year." This statement belongs in the ________ section of the marketing plan.
Question 11Select one:
A.
company description, purpose, and goals
B.
marketing situation
C.
executive summary
D.
measurement and controls
E.
forecasting

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