Question: While social media marketing has the capability to pull queries and recent searches to build a can experience, the appropriateness of monitoring customer data is

While social media marketing has the capability to pull queries and recent searches to build a can experience, the appropriateness of monitoring customer data is a continuous hot topic of discussion. McMillan (2021) raises the concern that companies such as Apple Inc. are developing software that monitors illegal content on personal cell phones and will relay criminal information to law enforcement agencies. With private organizations developing encryption and corporate surveillance standards the boundaries of personal privacy are being pushed to tolerable limits. In attempts to retain digital privacy, what actions should be implemented to regulate what data is collected from social media marketing? Please explain why, and reference any current legislation that is being proposed/passed

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