Question: Why construct financial forecasts? From a planning perspective, is it necessary to forecast the future as it relates to the organization as well as the

Why construct financial forecasts?

From a planning perspective, is it necessary to forecast the future as it relates to the organization as well as the industry as a whole?

If you were President and CEO of Apple Corporation, would you want to know what the forecast for iPhones would be in the next year, 5 years, and 10 years?

Why would this information be important? Explain.

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