Question: Why is creating a business model important? It requires you to answer key questions about a potential business opportunity It helps you know if a

Why is creating a business model important?

  • It requires you to answer key questions about a potential business opportunity
  • It helps you know if a new business you are contemplating is viable
  • It is an excellent preliminary practice to writing a full business plan
  • All of the above are correct

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What is the purpose of the value proposition section of a business model?

  • It outlines how you will make money selling your product or service to your customers
  • It clarifies the need, problem or pain point that you are solving for your customers
  • It clearly identifies the main customer groups you are targeting with your product or service
  • It specifies how you will reach potential customers and attract them to your business

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What is an important question to ask while creating the customer acquisition section of your business model?

  • Who are the specific customers or groups for whom you are creating value?
  • What types of traditional media and social media will you use to market your business?
  • What assumptions are you making about early sales and revenue for your company?
  • How do you know the need, problem or pain point really exists?

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What is the purpose of the distribution channels section of a business model?

  • It clarifies the main costs you will incur while executing your business model
  • It outlines the way or ways you will get your product or service to your customers
  • It outlines how you will make money selling your product or service to your customers
  • It specifies how you will reach potential customers and attract them to your business

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What is the purpose of the revenue streams section of a business model?

  • It clarifies the main costs you will incur while executing your business model
  • It outlines the way or ways you will get your product or service to your customers
  • It specifies how you will reach potential customers and attract them to your business
  • It outlines how you will make money selling your product or service to your customers

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What are Duplication business models?

  • Companies that manufacture large batches of the same types of products
  • Companies that sell a based product and then generate revenue from disposables
  • Companies that allow you to copy their proven business model
  • Companies that sell products that they duplicate every selling cycle

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Which of the following is a difference between a product business and a service business?

  • A product business has no Cost of Goods Sold, while a service business does.
  • A product business sells tangible items, while a service business sells intangible things.
  • A product business is easier to start because it requires less capital, while a service business is more complicated and takes more capital.
  • A product business sells goods for profit, while a service business raises money for a social cause.

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What is a Subscription business model?

  • When customer pay a monthly or annual fee to continue to receive products or services
  • When companies offer different prices based on the number of customers who use the services
  • When you get to use a companys brand, logo, slogan, trademarks, and patents
  • When you get thousands of eyeballs viewing your site and then sell advertising space to companies that want access to your community of viewers.

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Which of the following are Traditional Business Models?

  • Licensing and franchising
  • Manufacturer and wholesaler
  • Party plan and multi-level marketing
  • Aggregator and brick and click

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What is a Base Product and Disposables business model?

  • When a company sells a base product and then makes money on the disposable or residual products that are required to use the base product
  • When a company buys damaged or out-of-date products, sells the least damaged, and disposes of the rest
  • When a company buys large quantities of goods at fire-sale prices and liquidates them in foreign countries
  • When a company sells computer hardware in addition to software that needs to be updated regularly

What are some of the pivots you may need to make after you launch a new business?

  • Your product may need further development
  • You may need to adjust your packaging and pricing
  • You may need to reconsider channels of distribution
  • All of the above could occur after you launch a new business

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What is one of the ways successful entrepreneurs pivot to additional revenue streams?

  • They find new products for their growing customer base
  • The find new market niches for their growing product line
  • They use their growing resources to develop related business opportunities
  • All of the above answers are correct

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Why did Jacque Butler start her second company, the nanny agency?

  • Her father thought it was an excellent opportunity and encouraged her to do it
  • She was a single mother of six and couldnt find an acceptable agency to help her find a nanny for her children while she was in school
  • She sold her first real estate company and had capital to start a new business
  • She was a nanny as a teenager and always wanted to start her own agency

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What need prompted Jacque Butler to start her compounding pharmacy?

  • She had money from selling her nanny agency and really liked the supplement industry
  • She went to school and became a pharmacist and needed a job to support her family
  • Her father was diagnosed with Parkinsons disease and she couldnt find any solutions that would help with his illness
  • None of the above are correct

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What is an important question to ask when you are trying to add new products for your base market?

  • What is the least expensive product I can add to my product line?
  • What is the broader problem people are trying to solve when they purchase my product?
  • What new products is our team capable of creating?
  • What is the most expensive product I can add to my product line?

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What unique business model did Jon and Jason Araghi create to get coffee to military troops in remote and dangerous locations?

  • They raised money and donated it to the military so troops could buy coffee in the cities where they were stationed
  • They built brick and mortar coffee shops within 30 miles of each military base
  • They built complete coffee shops in sea containers that could easily be transported
  • They air dropped coffee mixes from military planes

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When your business is stable and you have a variety of valuable resources, what is another move you can make to generate additional revenue?

  • You can use your growing resources to develop new and related business opportunities
  • You can sell your business while it has the greatest value
  • You can start selling off the resources you dont need to generate additional cash
  • You can use your resources to keep what you have stable

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What are some of the new business opportunities Joe Brandl created after building his tannery business?

  • He started making clothing and props for mountain man rendezvous, sportsmens shows, and movies
  • He started making lodge-pole beds, tables, chairs, and rawhide lamp shades
  • He opened a show room to display and sell all of his western products
  • Joe pivoted to all the above opportunities

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What valuable pivot did Dave Burbidge make after he built a very successful garbage company?

  • He started buying, refurbishing, and selling used garbage trucks
  • He started and built a new construction company
  • He started a commercial painting company
  • None of the above answers are correct

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What new business did the founders of DownEast Outfitters pivot to after they built their successful off-price clothing company?

  • They opened a chain of dollar stores to sell their left over products
  • They sold their company and started developing real estate
  • They switch to low-price high volume specialty food stores
  • They used their same business model to create an off- price furniture company

What was the impact of President Kennedys We Choose to Go to the Moon speech?

  • Not many people heard it, so it had little impact in the country
  • NASA, its partners, and the whole country rallied behind his vision
  • It ended up costing far more money than anyone expected
  • It offended groups who wanted to cut the federal budget

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Why is it hard for some organizations to focus on key priorities?

  • a. They hire a lot of unmotivated people
  • b. The vision for the company is not well defined or communicated in the first place
  • c. Cultural practices develop that have nothing to do with accomplishing key objectives
  • d. B and C

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What three categories do most activities fall into in organizations?

  • Fun, boring, and neutral for employees
  • Directly linked, indirectly linked, and not link to key objectives
  • Strongly linked, directly linked, and somewhat linked to key objectives
  • None of the above are correct

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What should you do with activities in your company that are not linked at all to any of your key initiatives?

  • a. Let them continue as part of the company culture
  • b. Let them continue to celebrate the companys history
  • c. Eliminate them if they are not adding any value
  • d. A and B

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In what industry did Bill Kilburg create a successful new business model?

  • The food services industry
  • The hospitality, convention, and events industry
  • The professional education industry
  • The property management industry

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What is the impact of focusing on peoples strengths rather than their weaknesses?

  • a. They become better performers on the job
  • b. They become more satisfied with their work
  • c. Their performance often declines
  • d. A and B

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