Why is it important for marketing campaigns and messages to be congruent with the values and daily

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Why is it important for marketing campaigns and messages to be congruent with the values and daily practices of a health care organization? How does this impact consumer trust or perspective?

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Contemporary Management

ISBN: 9780077718374

9th Edition

Authors: Gareth Jones, Jennifer George

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Posted Date: Dec 12, 2023 08:17 AM

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Why is it important for marketing campaigns and messages to be congruent with the values and daily

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It is essential for marketing campaigns and messages to be congruent with the values and daily practices of a health care organization for several rea... View the full answer

Contemporary Management

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