Question: Why is product position important? Product position develops only after a product is purchased, so greater sales means a better product position. A product's position

Why is product position important?
Product position develops only after a product is purchased, so greater sales means a better product position.
A product's position determines how a firm will segment its market.
A product whose position matches the desired position of a target market is likely to be purchased.
Why is product position important? Product

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