Question: Why is Samsung Electronics ecoubtering problems selling its flagship line of smartphones, the Galaxy? How should it compete against premium phone makers such as Apple

Why is Samsung Electronics ecoubtering problems selling its flagship line of smartphones, the Galaxy? How should it compete against premium phone makers such as Apple and low-cost leaders such as Oppo and Micromax? Do you think Samsung will make a comback with its Galaxy line of phones? why or why not?

the Galaxy? How should it compete against premium phone makers such as

EXHIBIT MC17.2 Samsung Electronics Revenues (left vertical axis) and Net Income tright vertical axis) in $ billions 2000-2016 $30 $250 $25 $200 $20 RE $150 $15 $100 $10 $50 $5 1 $0 $0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 Revenue Net Income 40% Samsung Apple 35% 30% 25% 20% 15% 10% 5% 0% 2011 2012 2013 2014 2015 2010 2016 2017

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