Question: Why Lego prefers to crowdsource design ideas from end users whereas Apple Inc. chooses to restrict its R&D projects within the firm's boundary? What are

Why Lego prefers to crowdsource design ideas from end users whereas Apple Inc. chooses to restrict its R&D projects within the firm's boundary? What are the contributing factors that may lead to the aforementioned choices? What are the practical challenges for each of the above choices? Justify your answers.

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