Question: Why should long - run objectives take precedence over short - run objectives? a . Long - run objectives will satisfy shareholder expectations for progress.

Why should long-run objectives take precedence over short-run objectives?
a. Long-run objectives will satisfy shareholder expectations for progress.
b. Long-run objectives will keep the company in line with its balanced scorecard.
c. Long-run objectives are necessary for achieving long-term performance and stand as a barrier to undue focus on short-term results.
d. Long-run objectives will force the company to deliver performance improvement in the current period.
e. The focus is placed on improving performance in the long term.
 Why should long-run objectives take precedence over short-run objectives? a. Long-run

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