Question: With reference to the CRISP-DM framework, discuss how a bank can plan a data mining project in which clustering is applied to mine customer behaviour.

With reference to the CRISP-DM framework, discuss how a bank can plan a data mining project in which clustering is applied to mine customer behaviour. In your answer, you can pick any area (e.g. marketing, loan approval, fraud detection, customer acquisition and retention) in which clustering can be applied in the banking industry for your discussion.

The bank is planning to perform the analytics on the cloud in response to the increasing amount of data. Which deployment model (i.e., private cloud, public cloud or hybrid cloud) will you recommend for the bank?

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