Question: With regard to foreign market entry, the resource - based view argues that foreign firms need to A understand the numerous differences in cultures, norms,
With regard to foreign market entry, the resourcebased view argues that foreign firms need to
A understand the numerous differences in cultures, norms, and values.
take actions deemed legitimate and appropriate by the various formal and informal institutions governing market entries.
deploy overwhelming resources and capabilities to offset their liability of foreignness.
be aware of the numerous regulatory risks and trade and investment barriers.
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