With the increasing influence of digital marketing, how can companies integrate offline marketing strategies effectively to create
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With the increasing influence of digital marketing, how can companies integrate offline marketing strategies effectively to create a cohesive and impactful brand presence across both online and offline channels?
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Related Book For 
Global Marketing management
ISBN: 978-0470505748
5th edition
Authors: Masaaki Kotabe, Kristiaan Helsen
Posted Date:
