With your Marketing Activity group, undertake an external analysis for the industry sector you identified to profile for the Marketing Activity Report.

For social xternal business environments

identify the key trends that will either positively or negatively impact the industry sector identified

estimate the size of the impact

$($

small

$,$

$$medium$,$ or large

$)$

time frame

$($

short term, medium term, or long term

$)$

$$of when the impact will affect the industry.