Within Business and Operations Management, scrutinize the strategic considerations of digitalization in customer relationship management. How can
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Within Business and Operations Management, scrutinize the strategic considerations of digitalization in customer relationship management. How can organizations leverage digital technologies to enhance customer engagement, personalize experiences, and build longterm relationships, while addressing data privacy concerns and adapting to the evolving expectations of consumers in a digitallydriven and competitive business landscape?
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Operations Management Processes And Supply Chains
ISBN: 9781292409863
13th Global Edition
Authors: Lee Krajewski, Naresh Malhotra, Larry Ritzman
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