Question: WK 2 Collaboration: External Environment Discussion This assignment aligns with the following course objective: Perform an analysis of an organization s external environment. Read Chapter

WK2 Collaboration: External Environment Discussion
This assignment aligns with the following course objective: Perform an analysis of an organizations external environment.
Read Chapter 3 in the Kennedy textbook.
Prepare to discuss the importance of conducting an external environmental scan. Address the following:
o Analysis of general environments
o Analysis of organizational specific environments
o Benefits and challenges of doing an external analysis

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