won ! QUESTION 5 What information does the break-even analysis contribute to a pricing decision? The price above which demand for an item will decrease significantly b. The cost below which sales of an item cannot yield a profit. OC. The variable (incremental) cost, on average, of each unit sold. Od The fixed percentage that must be added to an item to arrive at its seling price. QUESTION 6 When price sensitivity differs among customers in different market segments, which type of pricing strategy gains in importance? O Modified pricing strategy Ob Variable pricing strategy O Differing price variables d. Short-term variability