Working in groups, you need to complete a few paragraphs of notes and a business presentation using PowerPoint, for the global expansion of JoieFarm. Imagine that JoieFarm has reached a certain level of national development and business leaders are now thinking about their options to grow beyond the Canadian borders. JoieFarm is now looking for opportunities to expand globally and to take its brand and products into few other counties.

2. JoieFarm is looking forward to partner with a local company to better operate within the chosen market. Please explain if there are any socio-cultural differences between Canada and the destination market, and if these differences have any impact on the strategic decision making? What are the important factors that JoieFarm should consider when planning and developing its strategies with potential partners?

Countries chosen for question 2 : France, Spain, Italy, USA Local