Question: wrigley's chewing gum aims to achieve maximum market coverage. It wants its products to be available in every outlet where potential customers might want to
wrigley's chewing gum aims to achieve maximum market coverage. It wants its products to be available in every outlet where potential customers might want to buy them. Which tyoe of distribution strategy does Wrigley's use?A selective franchising B channel franchising C intensive franchising D exclusive franchising
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