Write 150-200 answering the following questions:

• What was your favorite campaign on social media this past year?  If one doesn't come to mind, select from the reading assignments. Describe it and include images or post links to help your classmates understand it. 
• Why did you like the campaign? What did it mean to you as the target audience?
• What do you think was the social media goal and do you think the campaign was successful?