Question: Write a 2 - to 3 - page paper in which you present the following: Pick a brand or product currently offered in the market.

Write a

2 -

3 -

page paper in which you present the following:

Pick a brand or product currently offered in the market. Provide basic information regarding the product

/

brand

(

assume your reader does not know what it is

) .

Identify the corporate, marketing, and marketing communication level messages. Give examples of each.

Critically analyze the marketing communication with respect to the integration and effectiveness in today's global market. Discuss the pros and cons of communication, how it can be improved, etc.

Instructor Expectations: Submit a minimum of a

2 -

page paper that is double spaced. It should be well written, detailed, and error free. Any sources that are used should be cited in the paper and on a reference list.

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