Question: Write a 700- to 1,050-word predictive and qualitative analysis report of Pastas R Us, Inc. that includes the following sections: scope and descriptive statistics, analysis,

Write a700- to 1,050-word predictive and qualitative analysis reportof Pastas R Us, Inc. that includes the following sections: scope and descriptive statistics, analysis, and recommendations and implementation.

Section 1: Scope and descriptive statistics

  • State the report's objective.
  • Discuss the nature of the current data. What variables were analyzed?
  • Summarize your descriptive statistical findings from Week 1.

Section 2: Analysis

  • Interpret the scatter plots and designate the type of relationship (increasing/positive, decreasing/negative, or no relationship) observed in each one.
  • Determine what you can conclude from these relationships. You may include a copy of each chart in your report, but it is not required.

Section 3: Recommendations and implementation

  • Based on the findings, assess which expansion criteria seem to be more effective. Could any expansion criterion be changed or eliminated? If so, which one(s) and why?
  • Based on the findings, does it appear as if the loyalty card is positively correlated with sales growth? Would you recommend any changes to this marketing strategy?
  • Based on the findings, recommend market positioning that targets a specific demographic. (Hint: Are younger people patronizing the restaurants more than older people?)
  • Include how the local culture and communities are represented in your market position in your recommendations.
  • Indicate what information should be collected to track and evaluate the effectiveness of your recommendations. How can this data be collected? (Hint: Would you use surveys/samples or census?)

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