Write a business plan for a healthcare/medical start-up idea which would operate in/from the UAE What does the company do? What is your strategic vision? How is it going to work at an operational level? What are the financial forecasts for the first 3 years going to look like? (i.e., will you need significant funding or can this be done as a shoestring startup?) How are you going to market your start-up? Through what channels? Who are your target market? (i.e., look to apply everything you have learnt in this module). When writing your business plan imagine you are going to use to 'sell' you business idea to potential investors. These are your target audience, and although you should include correct referencing this is not a traditional piece of academic writing.