Write a LinkedIn article where you will demonstrate your thought leadership by discussing the implementation of a digital marketing strategy for a business. Write about your responses to the following questions:
•What are the benefits of integrating a digital marketing strategy into a business?
•What are those key factors from a business that need to be pulled into the marketing strategy?
•How does social media fit in this strategy? What are the opportunities and challenges of implementing both paid and organic social media?
•How does email fit in a marketing strategy?
•What are some of the KPI’s that a business needs to focus on when evaluating a marketing strategy?
This project needs to be in the form of an article that you post on LinkedIn. Make sure to check your spelling, grammar, and punctuation in your writing before submitting

Answer rating: 100% (QA)

Digital Marketing is a new age technique of modern marketing wherein the marketing function is done through the aid of a digital selling platform The benefits of integrating digital marketing in busin... View the full answer