Write a report that helps those within your organization $($Ford Motor Company$)$better understand a specific "wicked" or complex problem of the Ford Motor company, experiencing significant challenges in effectively marketing electric vehicles $($EVs$)$

$$to its customer base. Your report should do the following things:

Clearly identify and define the specific problem Explain the significance and impact of the problem.

Provide background context to help those in your organization understand the problem.

Briefly identify potential solutions you might research further in your solutions Proposal.